San Francisco, CA
James W.
O'Connell
Product Leader · Security, Authentication, Authorization, & Identity Platforms
I build the platforms that help people securely access the products, services, and experiences they rely on every day. Over more than a decade, I've partnered with engineers, designers, and business leaders to turn complex identity, security, and compliance challenges into scalable platforms that protect customers, enable business growth, and deliver a seamless experience for the engineers who depend on them.
Domain Expertise
Professional Experience
Lead Product Manager · San Francisco, CA (Remote)
- Owned product vision, strategy, and roadmaps for Nike's global enterprise authentication & authorization platforms, securing consumer & enterprise digital experiences across multi-region enterprise cloud infrastructure supporting ~$9B in annual transactions.
- Led modernization of identity platforms through implementing granular service-to-service auth capabilities enabling secure, compliant access controls across global ecosystems, unlocking ~$1.5B in revenue.
- Drove platform modernization to improve scalability, resiliency, and security posture while reducing friction across developer integration flows, achieving 100% company-wide adoption.
- Built AI-powered developer integration tooling for security authentication & authorization APIs and SDKs, reduced service misconfiguration risk & support overhead costs while improving implementation speed by 25%.
- Partnered cross-functionally with data science and security teams to build ML-driven anomaly detection capabilities, reducing account risk and accelerating threat detection and response times by 50%.
Senior Product Manager · San Francisco, CA (Remote)
- Managed product vision and strategy for global identity, permissions, privacy, and security platforms, owning account & access foundations powering secure, compliant digital experiences across 50+ international markets.
- Designed and shipped scalable consent and permissions management platform enabling users to manage account data privacy and permissions across Nike digital products, unlocking ~$100M in marketable revenue.
- Designed and shipped scalable consent and permissions management platform enabling users to manage account data privacy and permissions across Nike digital products, unlocking ~$100M in marketable revenue.
- Drove migration of highly sensitive consumer and athlete identity data, implementing permissions management and secure access controls protecting assets valued at approximately $80M.
- Owned migration and modernization of marketing consent API endpoints, improved platform interoperability and governance controls, driving ~$30M in incremental revenue.
- Partnered closely with Legal, Privacy, Security, Engineering, and UX stakeholders to translate evolving business and regulatory requirements into scalable platform capabilities.
Product Manager · San Francisco, CA
- Owned product vision and roadmap for marketplace platform capabilities serving business buyers and sellers; led cross-functional teams to develop API integrations supporting new demand-side product experiences, increasing adoption by 50%.
- Managed site product integrations enabling users to advertise across a network of domains and increase impressions, boosting annual revenue by ~$100K.
- Managed A/B tests and ecommerce funnel optimizations, increased conversions by 10% and grew monthly cross-sell subscription revenue by $30K.
Web Producer · San Francisco, CA
- Defined product roadmap, drove enhancements based on platform strategy, vision, and user experience; led A/B tests and Google Analytics funnels to measure incremental revenue opportunities, increasing average order value 20% and expected ROI by 10%.
- Led $120K CRM implementation resulting in improved email campaign capabilities and boosted monthly revenue by $30K.
Marketing Web Operations Manager · South San Francisco, CA
- Owned Salesforce web applications for vendors, gathered requirements and managed Agile engineering projects, exceeded onboarding goals and reduced overhead costs by $122K.
- Utilized Excel and SQL to create analytics reports, reduced average event costs by $5K while maintaining 99% data accuracy.
Education & Certifications
Massachusetts Institute of Technology (MIT)
Certification in Designing and Building AI & ML Products and Services
2024
Pragmatic Institute
PMC Level I Certification
2021
Product School
Certification in Software Product Management
2016
Thunderbird School of Global Management
MBA in Global Management — Marketing Emphasis
2010
Arizona State University
BA in Humanities — Media Studies
2003